Mommy Bloggers Get Book Deal?

Is there no end to what mommy bloggers will be able to obtain due to their marketing power online? It sure leaves one to wonder!

While some have received free books, snacks, trips, and more, now there is one that may even top those "gifts." Popular mommy blogger Beth Feldman, of RoleMommy.com, now has a new book that just came out. The humor book is about parenting, titled "See Mom Run: Sidesplitting Essays by the World's Most Harried
Moms."

There is no doubt that being a popular mommy blogger helped this mom to get a book writing contract. But it doesn't stop there. She's now going out on tour to promote the book. However, the book is not the only thing she will be promoting.

The cross-country book tour is being presented by Procter & Gamble's Swiffer® WetJet®. And, not surprisingly, people who attend the book signings will have a chance to check out the Swiffer product and win some prize packs.

Is this a mom who really has something to share in a book and deserved a book contract? Or is it a mommy blogger that is being used to push a product and get an all-expenses paid tour of the country? You decide!

Motherhood Movie Features Mommy Blogger

Actress Uma Thurman is starring in "Motherhood," a new movie that is now playing in theaters. In the movie, Thurman plays a fiction writer-turned-mommy blogger. Sharing her thoughts on being a mom through her blog, she joins a host of new media moms who do the same.

This makes me wonder if the movie will inspire other moms to begin blogging. Are we about to see the current explosion of mommy bloggers become that much bigger? Only time will tell.

Mommy bloggers are popping up everywhere. First in cyberspace and now in Hollywood movies. What's next?

Check out the movie trailer:

Who's Getting Social Online?

Know what segment of the population is making advertising and marketing executives sit up and take notice? You guessed it, moms! Especially those of young children. As it turns out, moms are one of the biggest users of some forms of new media, such as social networking sites like Facebook, MySpace and Twitter.

While most moms are traditionally believed to cut back on all forms of media once having a new baby, it turns out that they are not cutting back where social networking is concerned. They are actually using them a lot more! In fact, AdWeek recently reported that in a 2006 survey only 11 percent of moms said they use social media, whereas today that number is 63 percent.

The techies behind the curtain of these sites, as well as corporate advertising departments, realize the impact moms are making online. Which makes me wonder what influence they will have over how the future of how these new media outlets will be shaped.